I get so frustrated when I see tricky or false advertising on our foods!!! We try to do the best we can to read labels and feed our family in a healthy way and then you notice a sneaky label....ARGH!!!
I usually buy "natural" peanut butter because I do not want to purchase peanut butter with hydrogenated oils. I always read the label. At Costco the other day, I noticed the JIFF peanut butter and an advertisement claiming, "NO partially hydrogenated oils", I almost got excited because it is much more affordable and you can buy in bulk...that would be great if they decided to get rid of the hydrogenated oils...YAY!! BUT...then I took a closer look at the ingredient label...it still contained hydrogenated oils....but "technically" they didn't lie...it's NOT "partially" hydrogenated...it's "FULLY" hydrogenated!!!! REALLY?!?!?!
I contacted the company and am waiting for a reply...I'll keep ya posted!
MADE FROM ROASTED PEANUTS AND SUGAR, CONTAINS 2% OR LESS OF: MOLASSES, FULLY HYDROGENATED VEGETABLE OILS (RAPESEED AND SOYBEAN), MONO AND DIGLYCERIDES, SALT.